Business and commercial awareness Coursework Example | Topics and Well Written Essays - 2000 words

Business and commercial awareness - Coursework Example One of the biggest stakeholders that view.com rely upon are its customers and by offering good DVD’s, its customers are entertained while the company makes profits (Bruce, 2005). Channel Islands are also stakeholders interested in View.com’s performance; this is because the island levies taxes on the company. Moreover, View.com has employed British citizens and this is helps in reducing unemployment levels in the UK. View.com has competitors who are also stakeholders since if view.com folds up its DVD business then the competitors are going to have an easy time in selling their merchandise (Crabb, 2007). d) Offering online videos at a discount for overseas and unreachable customers would help in increasing the DVD sales. Offering online videos would help on reducing postage stamps costs (Bradbury, 2005). e) By opening an online DVD sale system, movie previews can be availed to customers and this will help in increasing the sales for view.com. Moreover, view.com can make more money from adverts in the online website. The sales for view.com have reduced drastically over the last two years and this has been attributed to declining sales. However the costs of achieving the sales figures shown in the graph below have relatively the same. The new investment in the view.com must be higher than anticipated and it should reflect the sales for the year 2011. The new investment should be able to replace the sales and costs figures for 2011 and gradually grow in future periods. For the sales figures to be upbeat and good, view.com should be able to achieve figures of 300 and above so that the business can be competitive. The cost of running view.com should also be brought down to a level of around 150 for the business to become cost effective. It is important to understand the costs that are spent by view.com in its pursuit of achieving good profit margins in its business (Andersen, 2007). The levels of sales of DVD’s should be